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The big winners in the Ebusiness arena are those who practice customer-centric design. More than simply a matter of jazzy graphics, customer-centric design is about earning the trust and loyalty of a dedicated customer base by making the quality of the user experience the centerpiece of the total online strategy. As illustrated by the examples of the many big winners covered in this book, for those who practice customer-centric design, the online user experience is a major part of a company's value. And, as shown by the experiences of the many dot-com also-rans cited, anything less than a total commitment to the user experience is, at best, an expensive, humbling exercise in futility. While there are a multitude of books on the art and science of user interface and Web site design, until now none has focused on the online user experience from the corporate strategist's and marketing manager's perspectives. The first guide to linking business strategy with the art and science of online user experience, "Built for Use offers a total approach to the planning and development of ebusiness experiences that build long-term customer loyalty and drive long-term profits. Drawing upon her experiences as a user-experience strategist for numerous Fortune 1000 firms, Karen Donoghue explores key business strategy and user-experience issues in a concise, jargon-free style for nontechnical managers. With the help of fascinating and instructive before-and-after case studies from State Street Corporation, Fidelity Investments, Trellix Corporation, and other major players in the ecommerce arena, Donoghue makes a strong business case for customer-centric design practices. She describes userexperience and design-strategy best practices for everything from putting together and managing an interdisciplinary team dedicated to delivering superior user experience to measuring the design strategy success and ensuring continued customer satisfaction.

A lesson on designing wireless applications--from a technologists point of view The demand for wireless applications is growing at an explosive rate. Along with the increase in demand for wireless services comes a growing need for the applications to utilize them. This unique book combines Cap Gemini Ernst & Youngs leading practice methodologies with real-life examples and case studies that have been generated through years of wireless system implementations throughout the world. Taking into consideration that all system architects design applications in different ways, Kornak, Distefano, and the Cap Gemini Ernst & Young team provide a standard operating framework that is used consistently throughout the book. Their client-centered approach to writing is geared toward the architect who wants to learn to design a wireless enterprise system from the top down or, alternatively, as an extension of an existing ecommerce infrastructure. In addition to providing a detailed roadmap to a wireless system, this informative book explores such topics as: Designing a conceptual, logical, and physical framework that will serve as a blueprint to build wireless applicationsCustomer relationship management (CRM) applications and the key variables at play in understanding CRMWireless enterprise applications for financial services and commerce, and the technology design behind these applicationsWireless mobile office applications, such as wireless e-mail, hot alerts, instant messaging, and othersThe future of wireless technology, including a review of an industry analysis provided by the architecture team at CGE&Y Wiley Computer Publishing Timely. Practical. Reliable. Visit our Web site atwww.wiley.

Requirements Management - Requirements management is the science and art of gathering and managing user, business, technical, and functional requirements within a product development project. The project could be for a new consumer product, a web site, or a software application.

Stellent - Stellent, Inc (NASDAQ:STEL) is a Minnesota-based, global provider of enterprise content management software solutions that drive rapid success for customers by enabling fast implementations and generating quick, broad user adoption. Stellent Universal Content Management enables organizations to easily deploy multiple line-of-business applications â€” such as public Web sites, secure intranets and extranets, compliance processes and marketing brand management â€” and also scale the technology to support multi-site management and enterprise-wide content management needs.

HardCore Web Content Management - Asbru HardCore Web Content Management is a database-driven cross-browser/cross-platform web content management system. The system enables non-technical professionals to create, publish and manage websites with dynamic end-user functionality.

Asbru Web Content Management - Asbru Web Content Management is a database-driven cross-browser/cross-platform web content management system. The system enables non-technical professionals to create, publish and manage websites with dynamic end-user functionality.

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